Honest, clear, and effective communications for small businesses
Communications coaching
I’ve always loved doing everything myself (or do I love being in control?), so I understand how hard it can be to outsource such an important part of your business.
Lucky for you – I love hanging with smart, interesting women who are really passionate about what they do, and helping them communicate their passion in a way that connects with their ideal client.
Communications coaching looks different for different business owners.
Want to know how it might help you?
Copywriter services
I believe in the power of words – to clearly articulate what you do with honesty and clarity.
I also believe that getting your audience to know, like, and trust you takes a human touch – no forms or AI here.
My specialties are blogs and articles, newsletters and helping you find your voice, the magic way to articulate your offerings, the unique selling point that your audience is looking to connect with.
Outsource the writing so you can focus where you shine…
Sales come from being authentic, building connection and showing expertise. Having expertly crafted words on your website is the first step as it’s often the first people will see of you and your business.
As a communications coach I help you find and use your brand voice, and as a copywriter, I write in that voice to connect with your audience and establish trust.
I’m Beth Baldwin, and I write with the human touch.
..stunning collection of words that accurately and compassionately described myself and my business…
…Beth took the time to understand my business and how I came to be the person who runs it today. I felt safe and supported in sharing all aspects of my journey and was extremely pleased with the level of detail Beth uncovered.
Owning our story and loving ourselves through that process is the bravest thing we’ll ever do.
Brene Brown
Copywriter musings
AI was never meant to be creative
AI belongs in data analysis, not creative spaces like writing, art, music or marketing. True authenticity and connection require a human touch.
Newsletters: Grow (and use) your mailing list
Instagram could shut down tomorrow. LinkedIn could suddenly...
Why words matter, and how to make them count
Your words have power – use it wisely. Be clear, accurate and respectful, whilst thinking like your audience to get your message across accurately.
Who is Beth Baldwin?
I’m a lover of good conversation and learning new things.
My writing style is smart casual, easy to read, and honest to the core. Just like me.
You’ll find more about my experience, qualifications or a little more of my story here.